How to Value a Property Management Company: A Quick Guide to Valuing Property Management Companies


With channel manager and multi-calender features, you can avoid double-booking, track occupancy, and offer discounts to promote your listings. Automating repetitive, time-consuming tasks to give your team more resources to focus on high-priority assignments reduce manual work and errors. No matter what kind of property you decide to invest in, always keep in mind to thoroughly research the market. Analyze the neighborhood and property to identify any room for expansion. Before choosing, you may also speak with a specialist if you want additional information. Consider investing in a fixer-upper if you want to generate money quickly.

Previous clients may offer important information about a manager that you didn’t think to ask about. While salary can vary based on several factors, most areas have a median starting range between $40,000 to $60,000. To give you a better idea of average salaries in different areas, check out our list below.

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Keeping a property in top condition is crucial for guest satisfaction and the long-term investment. Property management companies coordinate regular maintenance visits to ensure that the property remains in excellent shape. They also address any maintenance issues promptly, preventing minor problems from escalating into major repairs. By ensuring proactive and timely maintenance, property management companies safeguard the property and enhance its appeal to guests. Managing guest reviews is an integral part of a property management company’s responsibilities.

Cons of Hiring a Property Manager

You’ll want to have a professional listing on all the major sites to make sure you’re not missing out on profit potential. Some property management companies do not charge their fee if it is vacant. Some charge a fixed vacant unit fee or a fee equal to the monthly rent with or without a tenant. A vacant property can require additional attention from the management company, especially if they need to inspect the property weekly for damage, squatters, or potential break-ins. Property management companies typically charge a monthly fee of 8%–12% of the monthly rent. If the rent on your rental property is $1,200 per month, the property management fee will likely range from $96–$144. The real estate industry is a booming one with a demand that is only expected to grow.

Do Property Managers Need To Be Licensed?

Be sure to explain it as forced appreciation and outline how it will benefit them and their rental property business in the long run. It means you have to set up strict and efficient hiring procedures to land the best experts in each local market. Moreover, it’s important to offer on-the-job training opportunities to continue improving the services provided by your team and to retain your best employees. Meanwhile, if you’re a property manager working with short term rentals, applying a dynamic pricing strategy is a must. It means you have to adjust the nightly rate on a daily basis to reflect even the slightest change in local supply and demand. Once you’ve identified a potential business name, also check for a relevant domain name. Ideally, your company website will match the name of your property management company.

However, if you still feel that you want to venture into the business, you need to first understand what property management is all about. Working with a property manager saves time and energy to focus on your business. But, it is always important to research and negotiate a fair fee before signing the contracts. The property manager should explain the lease to the tenants rather than just having a term sign on the dotted line. Hospitality and real estate businesses need to be in touch with clients and tenants 24/7. With chatbot integration or virtual assistance, you can provide customer support and build trustworthy relations with your clientele.

As a general rule of thumb, we recommend using your revenue to guide your multiple. Some management companies may have high revenue but very low profitability with high churn. For a more exact valuation, please reach out to a member of our team.

Real Estate